About me
I’m Aatif Anjum, a Civil Engineer by education and a Digital Marketer by profession. A true workaholic who finds therapy in work, I’m passionate about creating real impact through digital strategies. My love for freedom and creativity led me to become a freelancer and the founder of ItsFreelancer.com.
Personal Story
From engineering to digital marketing, my journey is built on growth. Work is my therapy, and ItsFreelancer.com is where passion meets purpose.
Beyond the screen and strategies, I’m someone who believes in continuous learning, self-growth, and balance. While digital marketing is my passion and therapy, I also enjoy exploring new technologies, reading about business trends, and staying ahead in the ever-changing online world.
I come from an engineering background, which taught me discipline and problem-solving, qualities I now bring into my marketing journey. Outside of work, I value meaningful conversations, spending quality time with loved ones, and constantly pushing myself to become a better version of who I was yesterday.
For me, life is about creating impact — both professionally and personally, and that’s the same energy I bring to every project I work on.
Professional Story
Where Analytical Thinking Meets Digital Innovation!
My professional journey began in civil engineering, where I developed a strong sense of logic, structure, and problem-solving. However, my curiosity for the digital world soon led me to explore internet marketing in 2012, during the early days of online business growth.
By 2014, I discovered my passion for Search Engine Optimization (SEO). What started as self-learning quickly evolved into a serious career path. I dedicated years to mastering SEO, digital marketing, and content strategy — consistently adapting to new tools, technologies, and algorithms.
As my expertise grew, I joined multinational companies (MNCs) and gained valuable hands-on experience implementing large-scale digital strategies. Alongside these roles, I continued taking freelance projects, helping diverse businesses achieve visibility, engagement, and measurable results online.
Today, with over a decade of experience, I work as a full-time freelancer, offering end-to-end digital marketing solutions. My focus remains on identifying what holds a business back, optimizing its online presence, and driving sustainable growth through data-driven strategies.